Unthinkable is a consultancy that understands the potential of digital communications technology for our clients, and knows how to realise it. 

We offer a variety of approaches and disciplines: strategy, service design, implementation, events & workshops, research and analysis, R&D and partnership brokerage.

For us, nothing is off the shelf; rather we offer entirely bespoke work for our clients, immersing ourselves in their business, because we know that is the only way to deliver useful strategies.

Unthinkable is a partnership of four highly experienced digital media consultants and producers: Justin Spooner, Sarah Turner, Matthew Shorter and Simon Hopkins. 

We work across a wide range of sectors including broadcast, local and central government, charity and arts & culture. Current and recent clients include The Barbican, UKTI and ITV.

We do a lot of our thinking in public, blogging about our shared passions and interests, as well as putting in the odd appearance at conferences and seminars.